Who We Help – Merkel Financial

Our goal is to help you comfortably and confidently achieve the plan
you envision for yourself, your family and your business.

Individuals and Families

We unite your life goals and all aspects of your finances by integrating decisions about investing, insurance, spending, asset protection, tax efficiency and wealth transfer strategies into a comprehensive plan.

We have the skills and experience to assist you with universal goals such as retirement planning and college savings, as well as more individual needs like inter-generational or estate planning.

Business Owners and Professionals

We help you maximize the rewards of managing your own business or professional practice, while working to simplify financial complexities and creating a bridge between your personal and business finances.

Using our own resources and those of carefully selected associates, we create an integrated financial plan that addresses investments, insurance, and executive benefits. We also consider broader business issues, including potential impact on balance sheets, cash flow management and succession planning.

Compliance Notice

*Michelle Merkel is a fee-based financial advisor who can receive advisory fees paid by you and commissions from brokerage firms, mutual fund companies, or insurance companies for selling their products to you. This is different from a fee-only financial advisor who does not sell any products or receive commissions.

Michelle Merkel is licensed in OH, AR, CA, CO, DE, FL, IL, IN, KY, MI, NC, NY, OR, TX, VA, and WA to offer insurance products, and life insurance (including variable life), annuities (including variable annuities), and is securities registered in OH, AR, CA, FL, GA, IL, IN, NY, OR, SC, TX, and WA and adviser registered in OH.

This site is not a solicitation of interest in any of these products in any other state.

IMPORTANT CONSUMER INFORMATION: Michelle Merkel may only transact business in a particular state after licensure or satisfying qualifications requirements of that state, or only if she is excluded or exempted from the state’s registration requirements. Follow-up, individualized responses to consumers in a particular state by Michelle Merkel that involve either the effecting or attempting to effect transactions in securities or the rendering of personalized investment advice for compensation, as the case may be, shall not be made without first complying with the state’s requirements, or pursuant to an applicable state exemption or exclusion. For information concerning the licensure status or disciplinary history of a brokerdealer, investment adviser, BD agent or IA representative or any financial institution she represents, contact your state securities law administrator.

Insurance products from the Principal Financial Group® are issued by Principal National Life Insurance Company (except in New York), Principal Life Insurance Company, and the companies available through the Preferred Product Network, Inc. Securities and advisory products offered through Principal Securities, Inc., 800/247-1737, member SIPC. Principal National, Principal Life, the Preferred Product Network, and Principal Securities are members of the Principal Financial Group^®, Des Moines, IA 50392. Michelle Merkel, Principal National and Principal Life Financial Representatives, Principal Securities Registered Representatives, Financial Advisors. Merkel Financial Services, Inc. is not an affiliate of any company of the Principal Financial Group^®.

Principal Life maintains certificates of authority to transact insurance in all 50 states. Principal Life NAIC identification number is 61271. Principal National NAIC identification number is 71161.